This is the best method for setting both short-term and middle-term goals. Each of the letters stands out for a particular criterion:
S – Specific
Formulate what you are eager to achieve more clearly. ‘I want to earn tons of money’ is a wrong aim. ‘I want to increase net income by 20% in 6 months’ is a correct one. 5W is a good way to make sure you have set a specific aim which meets your needs. Ask yourself the following questions:
- What exactly is necessary to achieve?
- Why do I want to achieve it?
- Who is engaged?
- Where is it held?
- Which requirements and limitations are there?
M – Measurable
Track the progress in achieving the aim. Otherwise, you will not understand how far you went and whether you actually move in the right direction. Set an interim reporting period and interim goal. Additionally, measuring progress motivates other workers. This way they can feel more responsible for their job and, subsequently, more willing to do it.
A – Attainable
There is no sense in setting obviously unachievable goals. It will only lower your self-esteem and demotivate employees. Think of whether your aim is actually achievable. Consider if you have all necessary resources, and whether the business will handle it. Set sub-aims to understand clearly.
R – Relevant
Estimate sound reasons to seek your aim. Analyze it thoroughly in terms of meaningfulness: whether you do need this or not. Consider of the aim is worthy, if it’s the right time, and if it complies with your ultimate goal.
T – Time-Bound
Set aims with a clear deadline. It helps better manage the process of accomplishing tasks within a global aim.
Once you made sure you set a SMART aim, don’t give up — keep following it. The results will be about what they should be.
Which criteria do you find the crucial one? Share in the comments below ⬇️